Using Bridgely

Project Set Up > Project Description

Project Description

What’s your goal? Why does it matter?

Write a few simple sentences about the change you want to see. Focus on the future. What will life look like when this project succeeds? Who will benefit? How will their day-to-day experience change? How will that feel?

Project Set Up > Project Photo

Project Photo

Let people see who this is for.

Use a photo that shows real people, not just buildings or objects. Smiles are great, but they’re not required. A quiet moment can be just as powerful. Keep it natural.

Project Set Up > Project Video

Project Video

Share from the heart. Don’t overthink it.

Use your phone. Keep it short. Say what’s hard right now, and how this project helps. You don’t need music, titles, or editing—just your voice, your face, and the story you’re living.

Project Setup

It’s all about people.

Here’s what it looks like when someone shares their story well.

In this video, a local leader introduces her project in her own words—what’s happening, who it’s for, and what she hopes will change. It’s simple, real, and powerful.

Invite Others > Share Your Link

Share Your Link

Every community has its own unique link.

Send it to people you know. Post it in your group chats. Add it to your WhatsApp status or Instagram bio. It’s the best way to connect others directly to your cause.

Invite Others > Share Everywhere

Share Everywhere

Use every door that’s open to you.

Talk about your project on Facebook, Instagram, TikTok, or whatever your people use. Mention it at church or in a staff meeting. Share it in your organization’s next email. Wherever your voice carries, let it carry this, too.

Invite Others > Share Often

Share Often

The first invitation is just the beginning.

People are busy. They don’t always click the first time. Share updates, reminders, and small moments from the project. Make it part of your rhythm, not a one-time announcement.

When to Post > Know the Mission

Know the Mission

Say it again. And again.

What are you working toward? Keep repeating it. Every post is a chance to remind people what’s at stake and why their support matters.

When to Post > Show Your Daily Work

Show Your Daily Work

The small moments add up.

Don’t wait for a perfect event or big milestone. Share what’s happening today: A student learning, a conversation with a neighbor, a project breakthrough, a moment that made you smile or pause to thank God.

When to Post > Post More

Post More

Consistency matters, but it’s okay to adjust.

When life gets busy, take a breath. You can always come back to sharing. The important thing is to build trust over time by showing up honestly and as consistently as life allows.

What to Capture/Record

Just Hit Record

You don’t need a plan. You just need a moment.

Watch how this leader made recording part of their day. There was no editing and no script – just providing a small window into the work brought people closer.

What to Post > Show People

Show People

It’s about people, not things.

Don’t just show buildings or supplies. Show the kids, the teachers, the volunteers. Let your audience connect with the people who make this project real.

What to Post > Tell Stories

Tell Stories

Answer three simple questions:

  1. What do people here hope for?
  2. What’s standing in their way? (This shouldn’t be money – money is the solution.)
  3. How are you—and this project—helping?

You don’t need a full script. Just start talking, and show your audience how their support makes a difference.

What to Post > Tips That Work

Tips That Work

  • Let others speak.
  • Don’t let any individual take over.
  • Video works best.
  • Faces are better than objects.
  • Say “hi” and “bye.”
  • “Simple” is better than “perfect.”

Your supporters want to join you, not just watch you.

Building Communities

It’s Their Story

Let your community speak for themselves.

This video shows how one leader gave the mic to someone directly impacted by their work. It’s not flashy. It’s honest, and that’s what makes it work.

How to Share > Start a Dialogue

Start a Dialogue

Be curious. Be open.

Ask things like:
“What would you do?”
“Have you seen this before?”
“Want to hear what happened next?”

And when people comment, you reply.

How to Share > Celebrate Often

Celebrate Often

Let your community see what’s working.

Even small wins are worth sharing:

  • A student’s progress
  • A problem solved
  • A new partner who joined the effort

Give credit. Spread joy.

How to Share > Thank You

Say “Thank You”

Don’t wait for a big donation.

Every supporter matters: a quick “thank you” on video, a reply with a name, a post that says, “You’re part of this.” Gratitude builds trust and momentum.

Building Communities

Start Conversations

Posts that invite people in lead to more giving, more support, and more lasting connection.

This example shows how simple interactions – like an opportunity to say “happy birthday” – build trust over time.

Grow Your Audience > Treat Supporters Like Friends

Treat Supporters Like Friends

People give when they feel connected.

Share personal moments. Use names. Ask questions. Let people know they matter to you personally, not just to the project.

Grow Your Audience > Assume They Care

Assume They Care

Don’t hold back.

Your supporters are here because they believe in you. Don’t assume they need convincing. Share your challenges and hopes like you would with a close friend.

Grow Your Audience > Invite and Empower

Invite and Empower

Growth doesn’t mean doing more alone.

Ask supporters to:

  • Share your project
  • Introduce a friend
  • Join in prayer
  • Give advice
  • Share skills

You’re not begging for help. You’re expanding the team.

Get Support

You’re part of a larger community, and it’s not complete without your voice.

You’re not alone in this. Bridgely is full of leaders like you who are learning and growing, too. You can join communities for leaders where you can

Get Support > Encouragement Matters

Encouragement Matters

If you’re feeling tired, unmotivated, or unsure, reach out. You’ll be surprised how many others are feeling the same and how much encouragement helps.

Get Support > Learn From Others

Learn From Others

When someone else posts something that works, notice why. Try something like it. Comment. Ask questions. You’re not copying. You’re growing.

Get Support > Share Your Wins

Share Your Wins

When you notice something that’s working, share it with other leaders. It may help them, too.

That’s it—you’re ready.